Optimización del Net Promoter Score (NPS) con factores de expansión, una medición de experiencia de clientes en riesgo reputacional

Translated title of the contribution: Net Promoter Score (NPS) optimization with expansion factors, a measure of customer experience in reputational risk

José Carlos Trejo García, María de Lourdes Soto Rosales, Héctor Alonso Olivares Aguayo

Research output: Contribution to journal › Article › peer-review

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Business & Economics