TY - JOUR
T1 - Main Factors that Explain Organic Food Purchase Intention
T2 - A Systematic Review
AU - Leyva-Hernández, Sandra Nelly
AU - González-Rosales, Virginia Margarita
AU - Galván-Mendoza, Oscar
AU - Toledo-López, Arcelia
N1 - Publisher Copyright:
© 2022, Universidad Nacional de Colombia. All rights reserved.
PY - 2022
Y1 - 2022
N2 - This study sought to understand the factors behind the intention towards buying organic products mentioned in the existing literature and provide conceptual and theoretical guidelines for future research on the subject. A systematic revision of original research papers included in Scopus and Web of Science databases during the period 2011-2021 was conducted, resulting in a sample of 162 articles. The results show that the attitude, values, and confidence of the consumer were the main factors in the intention to buy organic foods. Moreover, it was found that the theory of planned behavior was the most used theoretical framework in the analysis of organic foods purchasing. The changes brought by the covid-19 pandemic are manifested in consumers’ values and their implications to the sale of this type of foods. We propose to consider consumers’ values as variables that intertwine the rational and motivational approaches to consumption analysis. It is also proposed to understand the purchase intention underlying the stimulation of attitudes and the confidence of consumers due to their values. Finally, it is suggested to consider the analysis of the mediating effect of attitudes and trust in the relationship between values and purchase intention.
AB - This study sought to understand the factors behind the intention towards buying organic products mentioned in the existing literature and provide conceptual and theoretical guidelines for future research on the subject. A systematic revision of original research papers included in Scopus and Web of Science databases during the period 2011-2021 was conducted, resulting in a sample of 162 articles. The results show that the attitude, values, and confidence of the consumer were the main factors in the intention to buy organic foods. Moreover, it was found that the theory of planned behavior was the most used theoretical framework in the analysis of organic foods purchasing. The changes brought by the covid-19 pandemic are manifested in consumers’ values and their implications to the sale of this type of foods. We propose to consider consumers’ values as variables that intertwine the rational and motivational approaches to consumption analysis. It is also proposed to understand the purchase intention underlying the stimulation of attitudes and the confidence of consumers due to their values. Finally, it is suggested to consider the analysis of the mediating effect of attitudes and trust in the relationship between values and purchase intention.
KW - Attitude
KW - confidence
KW - consumer values
KW - covid-19
KW - theory of planned behavior
UR - http://www.scopus.com/inward/record.url?scp=85144436921&partnerID=8YFLogxK
U2 - 10.15446/innovar.v33n87.105509
DO - 10.15446/innovar.v33n87.105509
M3 - Artículo
AN - SCOPUS:85144436921
SN - 0121-5051
VL - 33
SP - 93
EP - 108
JO - Innovar
JF - Innovar
IS - 87
ER -