TY - JOUR
T1 - IMPLEMENTATION OF BUSINESS CULTURE FOR MEXICAN SMES VERSUS GLOBALIZATION 4.0
AU - Sandoval-Gomez, Raul Junior
AU - Alvarez-Cedillo, Jesus Antonio
AU - Sarabia-Alonso, Maria Teresa
AU - Alvarez-Sanchez, Teodoro
AU - Perez-Garcia, Rebeca
AU - Gonzalez-Vasquez, Alexis
N1 - Publisher Copyright:
© 2022, Authors. This is an open access article under the Creative Commons CC BY license
PY - 2022
Y1 - 2022
N2 - Businesses carried out worldwide have been influenced by the phenomenon of Globalization 4.0. has allowed us to make various changes in all aspects and activities of the human being in different countries where an essential interdependence of markets was reflected. However, they allow reflection on all economic activities. In the particular case of small and medium-sized enterprises (SMEs), this phenomenon creates an uncertain environment and opens the opportunity to develop a competitive environment and identify challenges and opportunities. Many elements are considered incident factors caused by Globalization 4.0 that affect Mexican SMEs. This work shows what factors affect the economic aspects and how the cultural factor is significant; the challenge of teamwork, cooperation, unity, and management of existing resources is also considered. Although Mexico has an influential business culture, it is not implemented in these companies; some seem unaware of a situation limiting their participation in conducting international business and improving their global competitiveness. This article shows the results of qualitative research based on the grounded theory proposed by Glaser and Strauss in 1967; the results obtained show how it is necessary to develop cultural aspects so that SMEs can achieve development and permanence over time. Globalization 4.0 is a phenomenon that affects international companies and represents actions and strategies to have an advantage over other companies, but what happens with SMEs is different; these types of companies do not have economic resources, and globalization 4.0 becomes a disadvantage. In our study, 80 % of SMEs do not have a business culture and are not prepared for globalization 4.0,
AB - Businesses carried out worldwide have been influenced by the phenomenon of Globalization 4.0. has allowed us to make various changes in all aspects and activities of the human being in different countries where an essential interdependence of markets was reflected. However, they allow reflection on all economic activities. In the particular case of small and medium-sized enterprises (SMEs), this phenomenon creates an uncertain environment and opens the opportunity to develop a competitive environment and identify challenges and opportunities. Many elements are considered incident factors caused by Globalization 4.0 that affect Mexican SMEs. This work shows what factors affect the economic aspects and how the cultural factor is significant; the challenge of teamwork, cooperation, unity, and management of existing resources is also considered. Although Mexico has an influential business culture, it is not implemented in these companies; some seem unaware of a situation limiting their participation in conducting international business and improving their global competitiveness. This article shows the results of qualitative research based on the grounded theory proposed by Glaser and Strauss in 1967; the results obtained show how it is necessary to develop cultural aspects so that SMEs can achieve development and permanence over time. Globalization 4.0 is a phenomenon that affects international companies and represents actions and strategies to have an advantage over other companies, but what happens with SMEs is different; these types of companies do not have economic resources, and globalization 4.0 becomes a disadvantage. In our study, 80 % of SMEs do not have a business culture and are not prepared for globalization 4.0,
KW - Business implementation
KW - Cooperation and administration
KW - Economic activities
KW - Globalization 4.0
KW - Industry 4.0
KW - Industry companies
KW - Smes
KW - Teamwork
UR - http://www.scopus.com/inward/record.url?scp=85137624538&partnerID=8YFLogxK
U2 - 10.15587/1729-4061.2022.263580
DO - 10.15587/1729-4061.2022.263580
M3 - Artículo
AN - SCOPUS:85137624538
SN - 1729-3774
VL - 4
SP - 34
EP - 43
JO - Eastern-European Journal of Enterprise Technologies
JF - Eastern-European Journal of Enterprise Technologies
IS - 13-118
ER -