Integration of heterogeneous data models: A mashup for electronic commerce

F. Mata, A. Pimentel, S. Zepeda

Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

Abstract

Nowadays, the interoperability between e-commerce sites requires that information must be processed syntactically and semantically. For example, find the best product in two different sites according to different criteria, including numerical and non-numerical attributes (e.g. product name, price, product evaluation, customer opinion, etc.). We present a mashup between the sites eBay and Amazon to search for products according to these criteria. The integration is driven by ontology with a syntactic-semantic process. The result is the best product of the two sites according to criteria (price, user rating, delivery times and geographical location). Additionally, a map is displayed, showing the product information, not only the data related to the product, but also other geographical locations where is possible to buy products and opinions from other clients. Tests showed that including semantic processes in the product search gives better results than when using only syntactic processes.

Original languageEnglish
Title of host publicationProceedings - 2010 IEEE Electronics, Robotics and Automotive Mechanics Conference, CERMA 2010
Pages40-44
Number of pages5
DOIs
StatePublished - 2010
Event2010 7th IEEE Electronics, Robotics and Automotive Mechanics Conference, CERMA 2010 - Cuernavaca, Mexico
Duration: 28 Sep 20101 Oct 2010

Publication series

NameProceedings - 2010 IEEE Electronics, Robotics and Automotive Mechanics Conference, CERMA 2010

Conference

Conference2010 7th IEEE Electronics, Robotics and Automotive Mechanics Conference, CERMA 2010
Country/TerritoryMexico
CityCuernavaca
Period28/09/101/10/10

Keywords

  • E-commerce
  • Mashup
  • Ontology
  • Semantic interoperability

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