Abstract
This work is based on the experience of implementing an innovation model in a regional company, recognized for its type, size, products handled, profile market and participation in projects. The task is to generate the registration of a case showing a new innovative behavior focused on the generation of value-added products through a combination of market intelligence and technology transfer.
Translated title of the contribution | Plus values & innovative behaviour in agricultural sector at Sinaloa state |
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Original language | English |
Pages (from-to) | 140-150 |
Number of pages | 11 |
Journal | Journal of Technology Management and Innovation |
Volume | 8 |
Issue number | SPL.ISS.3 |
State | Published - 2013 |
Externally published | Yes |
Keywords
- Agribusiness
- Innovation
- Market intelligence
- Technology transfer
- Value-added