Discusión conceptual de la ética en las organizaciones de servicios

Ethics is fundamental for the optimal functioning of an organization that provides services. In literature there are different approaches to address it, but it is difficult to know what paradigm can be ideal for this type of organization. Therefore, the aim of this research is to review the phenomenon in literature to propose a paradigm that helps improve decision making in these organizations. It is concluded that moral intensity is the ethical paradigm that should be considered.